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Make more of the clothes you own
Using an existing wardrobe more fully may reduce new purchases.


What changes the result
The useful comparison is avoided production, not the number of clothes kept in a cupboard.
Choose a suitable opportunity for this action. Start with what is feasible, and review how it works in your routine.
References in the original project +
WRAP UK (2017, 2021); McKinsey Fashion Report (2020)
These bibliographic references come from the original cards. They provide context; they do not validate every numerical assumption below.


