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Eating it soon? Choose the nearer date

If you will eat it soon, choosing food with a nearer suitable date can help reduce shop waste.

I commit
Miniature scene: Reaching to the back for food you will eat soon.
Reaching to the back for food you will eat soon
Miniature scene: Choosing the front pack with a suitable nearer date.
Choosing the front pack with a suitable nearer date
01 / Why this can help

Your scenario, drawn

A conditional food-waste comparison

A conditional food-waste comparisonRetail food otherwise discarded: 3 kg food; Additional waste caused by the choice: 0.6 kg food; Annual difference: -2.4 kg of edible food wastedIN ONE YEARRetail food otherwise discarded3 kg foodAdditional waste caused by the choice0.6 kg food03 kg food

Same scale, starting at zero. Change the assumptions to compare the two annual totals.

Sources and scope →
Read the values
Retail food otherwise discarded3 kg food
Additional waste caused by the choice0.6 kg food
Annual difference-2.4 kg of edible food wasted
02 / One possible next step

For food you already plan to eat soon, check the date and storage instructions on a nearer-date pack. Choose it only if it suits that plan; buy no extra food for the sake of a discount.

03 / Sources and scope

Context-dependent outcome

What the evidence supports

If you will eat it soon, choosing food with a nearer suitable date can help reduce shop waste. Kyoto recorded less retail waste during a temaedori campaign without increased waste among participating households.

Boundary of the claim

Buy only what you need and can use safely; follow storage instructions and use-by dates. Choose a longer date when your plan needs it. The campaign was not randomized and combined several messages. A product chosen is not automatically waste prevented: another shopper might have bought it. No personal saving is known without a credible retail comparison.

What this simulation calculates

Illustrative assumptions: 250 g of otherwise discarded shop food and 50 g of additional waste per eligible purchase, once monthly for 12 months. The arithmetic gives 2.4 kg less waste within this scenario. These are invented comparison inputs, not a typical saving, Kyoto data or a verified personal result. Without a credible retail baseline, use this only to explore assumptions; a personal saving cannot be estimated.

Published coefficients and calculation references

  1. Research study · City of Kyoto, Environmental Policy Bureau · 2022

    「てまえどり」の食品ロス削減効果について — Evaluation of food-waste reduction through temaedori

    Consulted section (original language): Municipal evaluation published 6 April 2022; methods and household/retail waste results from 2021

    Consultation: full municipal report summary inspected

  2. Institutional guidance · City of Kobe · 2026

    食べ物を大切にする購買行動「てまえどり」 — Choosing food to eat soon

    Consulted section (original language): Definition and advice for immediate consumption versus stocking up; updated 21 May 2026

    Consultation: Webpage / full text

  3. Institutional guidance · UK Government

    Understanding food labelling: Best before and use-by dates

    Consulted section (original language): Use-by dates; storage instructions; quality and safety distinction

    Consultation: Webpage / full text

Sources reviewed:

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